Skip to main content
Santa Cruz Scent
The Santa Cruz Pride parade, marchers carrying a giant rainbow flag down the street under a Progress Pride flag.

Santa Cruz Scent

Proudly fruity
Trans owned

This is a trans owned shop. The whole community is welcome here, all year. This month we are turning it up for Pride.

The Fresh Squeezed trio: candle, bar soap, and roller scented with bergamot, blood orange, and cedar.

The Fresh Squeezed trio

Bergamot. Blood orange. Cedar.

Bright citrus over warm wood. A candle, a bar soap, and a roller, all in the same fresh squeezed scent. On special all month.

Pride weekend: 20% off plus a free mini

The trio is on special all month. The 20% off and free mini happen Pride weekend. In store only.

Mark your calendar

Santa Cruz Pride, June 7, 2026

We will be celebrating with the rest of the city. Swing by the shop before or after the festivities and say hi.

Giving back

10% of June proceeds, donated to a queer nonprofit

Mention Pride when you come in and 10% of your purchase goes to the cause. We are pooling it all month and donating to a local queer nonprofit.

You pick which one. Cast a vote for your favorite when you visit. The nonprofit with the most votes at the end of June gets the donation.

Got our card? Plant it.

Our Pride card is printed on seed paper. Tuck it in some soil, keep it watered, and it grows into wildflowers. A little color now, a little more later.

Come visit

311 Soquel Ave, behind the HQ restaurant.

We are a small shop and we are not always here. Check today's posted hours or book a time so we know to expect you.